Under the patronage of His Highness Sheikh Mohamed bin Zayed Al Nahyan, President of the UAE

تحت رعاية صاحب السمو الشيخ محمد بن زايد آل نهيان، رئيس دولة الإمارات العربية المتحدة

Supported by

Ivana Jemelkova

CEO

Hydrogen Council

Ivana
Ivana

Ivana Jemelkova is the Chief Executive Officer of the Hydrogen Council, a global CEO-led coalition comprising 140 leading businesses and investors in hydrogen from 20+ countries across the Americas, Europe, Middle East, Africa, and Asia-Pacific region.

An internationally recognized leader in the energy transition, Ms Jemelkova brings an extensive track record of building and managing successful partnerships to accelerate decarbonization. A Czech national, she has lived in Belgium, USA and Germany, and worked with diverse teams across industry, governments, and non-profit organizations world-wide.

Session Overview
Wednesday, 5 November
15:50
Hydrogen ICC Hall B 15:50 - 16:30
Hydrogen’s commercial horizon: progressive strategies to mature the market

Reframing the energy narrative for a secure, low carbon global energy future with commercially viable hydrogen requires pragmatic solutions that address cost competitiveness, demand creation and infrastructure development. Fostering international collaboration and technological innovation is also critical to bridge the gap between current market conditions and future sustainability goals. Key to success is the development of robust political strategies that establish clear, long-term commitments to hydrogen development while providing certainty across the hydrogen value chain; including cross-border collaboration and knowledge sharing to unlock efficiency gains, set international standards, and facilitate global hydrogen trade. The interconnected economic, technological, and policy challenges standing in the way of a mature hydrogen market require an integrated approach where solutions go hand in hand with realistic market expectations.    

Attendee insights: 

Explore how varied national strategies and policy frameworks are shaping global hydrogen markets. Learn what will drive investment to build a robust, transparent low-carbon hydrogen ecosystem, and gain insight into the commercial realities facing the hydrogen sector.  

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